Ufficio Studio
Ufficio Studio

TEODELINA

BUENOS AIRES, ARG 2024

BRAND & CONCEPT

Teodelina is the custom catering by Toti Quesada, an Argentine cook with a fresh, sensorial take on food. We created its visual identity around a custom “T” monogram—an organic, distinctive mark that acts as the brand’s core visual element. Always present, it reflects the expressive, tactile nature of cooking. The identity is anchored by a warm yellow, inspired by Toti herself and by the ingredients at the heart of her cuisine—butter, seasonal produce, and the richness of Argentine cooking. A classic serif typeface with soft, rounded details brings balance to the system, evoking tenderness, texture, and indulgence. The result is a visual brand that feels warm, personal, and sensorial—gently crowning the culinary experience.

SCOPE OF WORK


CREATIVE DIRECTION
ART DIRECTION
BRANDING
GRAPHIC DESIGN

 

TEAM

Creative Direction Ufficio Studio
Graphic Design Sofia Noceti, Crista Bernasconi, Sofia Nesis
Monogram Fer Cozzi
PH  Magalí Polverino

Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio

TEODELINA

BUENOS AIRES, ARG 2024

Teodelina is the custom catering by Toti Quesada, an Argentine cook with a fresh, sensorial take on food. We created its visual identity around a custom “T” monogram—an organic, distinctive mark that acts as the brand’s core visual element. Always present, it reflects the expressive, tactile nature of cooking. The identity is anchored by a warm yellow, inspired by Toti herself and by the ingredients at the heart of her cuisine—butter, seasonal produce, and the richness of Argentine cooking. A classic serif typeface with soft, rounded details brings balance to the system, evoking tenderness, texture, and indulgence. The result is a visual brand that feels warm, personal, and sensorial—gently crowning the culinary experience.
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio

SCOPE OF WORK


CREATIVE DIRECTION, ART DIRECTION, BRANDING, GRAPHIC DESIGN, MOTION GRAPHICS

 

TEAM

Creative Direction Ufficio Studio
Graphic Design Crista Bernasconi, Sofia Noceti, Sofía Nesis
Monogram Fer Cozzi
PH Magalí Polverino