Ufficio Studio
Ufficio Studio

BITCOIN JAPAN

TOKYO, JAPAN 2025

BRAND & CONCEPT

The identity for Bitcoin Japan celebrates the founding connection between Japan and Bitcoin. The visual system builds on this idea through a gradient that transitions from Bitcoin orange to Japanese red — a symbol of flow, evolution, and connection.
The circle represents both the Japanese flag and a coin, while a small square linking two circles in the isologo evokes the blockchain. Gradients and halftone textures express movement, expansion, and transformation — a visual metaphor for the convergence of culture and technology. Minimal typography in Satoshi and a refined color palette emphasize clarity, precision, and unity — echoing the collaborative spirit at the heart of Bitcoin.

SCOPE OF WORK


CREATIVE DIRECTION
ART DIRECTION
GRAPHIC DESIGN
WEB DESIGN

 

TEAM

Creative & Art  Direction Ufficio Studio
Graphic Design Luis Cruz
Project Management Luna Nuñez

Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio

BITCOIN JAPAN

TOKYO, JAPAN 2025

BRAND & CONCEPT

The identity for Bitcoin Japan celebrates the founding connection between Japan and Bitcoin. The visual system builds on this idea through a gradient that transitions from Bitcoin orange to Japanese red — a symbol of flow, evolution, and connection.
The circle represents both the Japanese flag and a coin, while a small square linking two circles in the isologo evokes the blockchain. Gradients and halftone textures express movement, expansion, and transformation — a visual metaphor for the convergence of culture and technology. Minimal typography in Satoshi and a refined color palette emphasize clarity, precision, and unity — echoing the collaborative spirit at the heart of Bitcoin.
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio
Ufficio Studio

SCOPE OF WORK


CREATIVE DIRECTION
ART DIRECTION
GRAPHIC DESIGN
WEB DESIGN

 

TEAM

Creative & Art  Direction Ufficio Studio
Graphic Design Luis Cruz
Project Management Luna Nuñez