BRAND & CONCEPT  The identity for Bitcoin Japan celebrates the founding connection between Japan and Bitcoin. The visual system builds on this idea through a gradient that transitions from Bitcoin orange to Japanese red — a symbol of flow, evolution, and connection. The circle represents both the Japanese flag and a coin, while a small square linking two circles in the isologo evokes the blockchain. Gradients and halftone textures express movement, expansion, and transformation — a visual metaphor for the convergence of culture and technology. Minimal typography in Satoshi and a refined color palette emphasize clarity, precision, and unity — echoing the collaborative spirit at the heart of Bitcoin.

BITCOIN JAPAN

TOKYO, JAPAN 2025